BUSINESS OBJECTIVE:

Drive ticket sales by offering BOGO offer to recent ticket purchasers, via email and DM campaign.

CREATIVE SOLUTION:

This campaign used classic direct response tactics. In the letter, we integrated a unique promo code to redeem the offer. A comparison chart and testimonials did the hard selling. In the email, The CTA is high, and the promo code is used as well.

Letter front and back.

Summer Sierra Star golf email

Comeback Email